A Service that started as an Advertisement Free, Brokerage Free model is now into Brokerage Services. Do you wonder why?
Well, we did start off in that fashion (2012) thinking that the DIY (Do it Yourself) model is the right one for the market, if we could provide you with information that is accurate, timely and reliable. However, over time we realized that this still didn’t result in a concluded transaction for most people. It was more a game of chance and it didn’t remove the hassle and effort out of handling a real estate transaction. Most consumers were waddling into this for the first time and were more likely to make some costly mistakes. Information was improving but the last mile services were not. So we were forced to rethink on this aspect.
Last year, after much thought we decided to create a brokerage service for home owners because we realized that MOST of them required assistance to conclude a transaction and merely providing good information and more prospects was just not enough. And where services can save time and effort for consumers there was a clear value proposition.
We still continue to operate on an advertisement free model to ensure that we are under no pressure from any quarter to promote a particular property over the others.
HomeShikari is not just about information, it is about providing every kind of transaction enabling service that may be required by a home owner during the lifecycle of a property asset.
And most importantly, our service remains brokerage FREE for searchers.